MARKET INTELLIGENCE
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in the market.
Real-time benchmarks, strategy updates, and industry signals – analyzed from 4,200 dealer networks and delivered before your competitors see them.
Google’s Secret VLA Update — What Dealers Need to Know
Vehicle Listing Ads just changed. Here’s what it means for your cost-per-click.
+14.2% Avg. CTR post-update
Automotive Paid Media Benchmarks Q1 2026
The data behind +14.2% average conversion lift. What Q1 taught us about dealer ad performance.
$214 Median cost per sold unit
Why SEO Is Your Highest-ROI Channel in 2026
Paid costs are rising. Organic authority compounds. Here’s why smart dealers are doubling down on SEO.
3.1✕ Avg. organic traffic lift in 12 months
Paid Social for Dealers: What’s Actually Converting in 2026
Meta, TikTok, the surprising role of video in automotive test drive bookings.
−41% Avg. cost per lead on Meta
Performance Max: The Architecture That Separates Winners From Losers
Set-and-forget PMax is failing dealers. Here’s how to build it properly.
6.2✕ ROAS on DDM-managed PMax campaigns
How AI Is Reshaping Automotive Marketing Spend in 2026
From bidding to creative to attribution — the AI signals already changing how dealers compete.
+22% Conversion rate lift from AI-optimized bidding